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This is how Volkswagen stands: plus and minus in Winterkorn's balance sheet

This is how Volkswagen stands there
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M artin Winterkorn inherited former BMW boss Bernd Pischetsrieder in early 2007 at the top of the VW group. Pischetsrieder, brought in by Ferdinand Piëch and dismantled like Winterkorn is now, was making progress too slowly with his attempts at renovation in Piëch's eyes.

At first glance, there are no such weaknesses in Winterkorn's tenure. The goals he set early on were ambitious and even appeared quite aggressive to industry observers, especially when it came to sales: Winterkorn wanted Volkswagen to become the world's leading car company by 2018. By then, the Wolfsburg-based company should sell more than ten million vehicles. The return on sales should be eight percent and achieve the highest customer satisfaction in renowned industry studies.

Winterkorn is ahead of its goals - actually

In March, Winterkorn was proud to present the balance sheet for 2014: That The group had already achieved sales target of over ten million cars from its early days four years earlier, and industry leader Toyota is clearly within striking distance. The turnover doubled to 202 billion euros, the profit had even more than doubled to 12.7 billion compared to the first few days, the group stated the operating return on sales for 2014 at 6.3 percent.

So what does Ferdinand Piëch let Winterkorn 'keep his distance', as he put it in the Spiegel interview? In addition to the power struggle between two alpha males as a possible cause, there are definitely negative points in Winterkorn's balance sheet, which could make the ice-cold corporate leader Piëch move away from his former foster son. In our picture gallery above we show successes and problems in 'Wikos' over an eight-year career as a VW driver.


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