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Skoda boss Vahland: & # 34; We don't build world cars '

Skoda boss Vahland
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S koda boss Winfried Vahland told auto motor und sport: ' We don't build world cars. That works in the premium segment. We have to sell cars that are tailored to the respective market. '

Skoda plans notchback sedan for India

This applies, for example, to the new city runabout Citigo, which will also be manufactured in India from 2014 and adapted to the local market with the help of local suppliers and as an affordable entry-level car is offered.

With the new notchback sedan called Rapid, Skoda also wants to win new customers for Skoda in India, China and Russia, where notchback models are very popular. There is also a station wagon coupé variant. With this, Skoda wants to achieve at least annual sales of 230,000 vehicles for the Rapid.

Vahland wants to double sales by 2018

With this model strategy adapted to the markets, Vahland wants to achieve the goal of to double sales from currently 762,000 units to 1.5 million by 2018. With the expansion of the model range for the emerging countries, the importance of the European market will decrease significantly in the future. According to the forecasts, 60 percent of Skoda models will be sold in emerging countries in the future, only 40 percent in Europe. Currently the ratio is reversed.


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