New tire brand for Europe: Hankook launches Laufenn

D he launch of the new Laufenn tire brand was announced by Hankook on Tuesday (15.09.2015) at the IAA in Frankfurt. Laufenn tires are specially developed in Europe for the European market and are also manufactured in Europe, among others.

The new Laufenn tires are to be available on the European market from spring 2016, initially in summer versions. Laufenn tires are initially being offered in five product lines: S FIT EQ (summer car tires for the performance segment in sizes from 15 to 19 inches), G FIT EQ (summer car tires for the touring segment in sizes from 13 to 17 inches ), X FIT VAN (summer tires for the SUV /van segment in sizes from 14 to 16 inches), i FIT (studless car /SUV winter tires for the Western and Central European market in sizes from 13 to 18 inches) and the i FIT ICE (spikable car /SUV winter tires for Scandinavia /Russia in sizes from 13 to 18 inches).