I Somehow every car fanatic likes Alfa Romeo. Everyone thinks at least one model from the Italian manufacturer is beautiful. Former Top Gear presenter Jeremy Clarkson once said you couldn't seriously claim to be a petrolhead if you haven't owned at least one Alfa in your life. Can you imagine better PR? Yes, one that works would be helpful - because even if everyone likes Alfa, nobody will buy it.
The latest figures make this particularly clear and particularly annoying. Because of all companies sister Lancia shows the long nose. What who? Lancia? Yes, they still exist - but only in Italy and there only one model. The Ypsilon, a small car based on the Fiat Panda, is still available on the domestic market. The current generation since 2011. Now the European Automobile Manufacturers Association (ACEA) has published the sales figures for the first half of 2019.
One third of Golf sales
Accordingly, Lancia was able to do so in Italy sell around 34,700 Ypsilon. For comparison: the top seller VW Golf sold three times as often in Germany alone (106,366) in the same period. Alfa Romeo had 27,702 cars in the first half of the year. Throughout Europe. With the complete portfolio - and we're talking about Giulia, Giulietta, Stelvio, 4C and a few leftover Mito. Well, such a Stelvio starts, for example, with an entry price of 41,000 euros - so there is a little more left than when selling a Ypsilon special model for 9,100 euros. But the numbers have a bitter aftertasteanyway.
If you want to remind yourself again which glorious models adorn the history of Alfa Romeo, we have here in the picture gallery a tour of the manufacturer's museum in Arese, Italy. Would you want to buy one of these?